Investigating the Effectiveness of Marketing Strategies in Enhancing Customer Satisfaction, Loyalty and Experience
Student: Christianah Olajumoke Ayodeji (Project, 2025)
Department of Statistics
Federal Polytechnic, Ede, Osun State
Abstract
This study investigated the effectiveness of marketing strategiesĀ
Keywords
investigating
effectiveness
marketing
strategies
enhancing
customer
satisfaction
loyalty
experience
For the full publication, please contact the author directly at: ayodejichristianah682@gmail.com
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Institutions
- HASSAN USMAN KATSINA POLYTECHNIC (NCE), KATSINA, KATSINA STATE 4
- Hassan Usman Katsina Polytechnic, Katsina, Katsina State 5
- Heritage Polytechnic, Ikot Udota, Akwa Ibom State 46
- Hussaini Adamu Federal Polytechnic, Kazaure, Jigawa State 8
- Ibrahim Badamasi Babangida University, Lapai, Niger State 24
- Igbinedion University, Okada, Benin City, Edo State 2
- Ignatius Ajuru University of Education, Port Harcourt, Rivers State 8
- Imo State Polytechnic, Umuagwo, Owerri, Imo State 3
- Imo State University, Owerri, Imo State 45
- Institute of Management and Technology, Enugu, Enugu State 11