Effect of Demographic Study on Smartphone Preference(a Case Study of Auchi Polytechnic Students, Auchi, Edo State).

Student: Segiru Ibrahim (Project, 2025)
Department of Marketing
Auchi Polytechnic, Auchi, Edo State

Abstract

The study investigated the effect of demographic study on smartphone preference among students of Auchi Polytechnic, Auch, Edo State. Specifically, the study examined the extent to which students' demographic attributes, such as gender, age, and user experience, influence their preference for smartphones.

Keywords
Auchi students smartphone demographic preference polytechnic attributes gender influence found.
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