Impact of Marketing Environment in an Organization (a Study of Burdillion Shopping Mall, Auchi)
Student: Blessing Chidimma Nnaemeka (Project, 2025)
Department of Marketing
Auchi Polytechnic, Auchi, Edo State
Abstract
ABSTRACTS This project work examine:Impuel of Aarketing Environment in an Organizalion;using Burdillion Shopping Mull.Auchi as its case xuc:The purpase for carrying out this research work is to know the significance and relevance of the shudy which are discussed in the project to guide the study,hypothesis were formulated in the course of this research irork.The researcher used chi- square method to analvee data generuted jiom the study and also questionnaire,textbooks and Journals were used for the stuly.It wux obscrvell that the amalysis aid the researcher to draw up some findings which were summarized and revealed that the company adopts the distribution media to get its product to his consumer and which enables the researchers to come out with various conclusion that the research work was curried out with evry care accuracy inspite of the limited resources of the researcher from which recommendation arv given and suggestion that the company should exelusively explore it markeling strategy and marketing concept to identify the customer needs in olher to achieve ils targel gantls.If allowed by husinessmen,they will become successful in their operalions.
Keywords
For the full publication, please contact the author directly at: chidimmablessing653@gmail.com
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Institutions
- UMA UKPAI SCHOOL OF THEOLOGY, UYO, AKWA IBOM STATE (AFFL TO UNIVERSITY OF UYO) 1
- Umaru Ali Shinkafi Polytechnic, Sokoto, Sokoto State 24
- Umaru Musa Yaradua University, Katsina, Katsina State 28
- Umca, Ilorin (Affiliated To University of Ibadan), Kwara State 1
- University of Abuja, Abuja, Fct 116
- University of Africa, Toru-Orua, Bayelsa State 4
- University of Benin, Benin City, Edo State 362
- University of Calabar Teaching Hospital School of Health Information Mgt. 1
- University of Calabar, Calabar, Cross River State 240
- University of Ibadan, Ibadan, Oyo State 14