Influence of Social Media Health Campaign on Personal Hygiene Practice Among Bamidele Olumilua University of Education, Science and Technology, Ikere Ekiti Students
Student: Favour Oluwagbenga Samuel (Project, 2025)
Department of Communication Studies
Bamidele Olumilua University of Edu. Science and Tech. Ikere Ekiti, Ekiti State
Abstract
This study highlights the significance of social media health campaigns in promoting personal hygiene practices among undergraduates. The findings of this study suggest that social media can be a powerful tool in influencing the behavior and attitudes of young adults, particularly in the context of personal hygiene practices. The Taro Yamane’s formula was adopted for the sample and sampling techniques for research work. A total population of undergraduates in BOUESTI is 13500 with selected sample size of 388 was used for the research. The conclusion also underscores the importance of leveraging social media platforms, such as Instagram, Facebook, and Twitter, to promote health awareness and behavior change among undergraduates. By utilizing these platforms, health campaigns can reach a large audience, increase awareness, and promote positive behavior change. Furthermore, the conclusion emphasizes the need for health educators and practitioners to recognize the potential of social media in promoting health awareness and behavior change. By incorporating social media into their health promotion strategies, health educators and practitioners can more effectively reach and engage with their target audience, ultimately contributing to improved health outcomes. Overall, the conclusion of this study highlights the significance of social media health campaigns in promoting personal hygiene practices among undergraduates, and underscores the need for health educators and practitioners to leverage social media platforms to promote health awareness and behavior change.
Keywords
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Institutions
- Kebbi State University of Science and Technology, Aliero, Kebbi State 6
- Kenule Benson Saro-Wiwa Polytechnic, Bori, Rivers State 18
- Kogi State Polytechnic, Lokoja, Kogi State 4
- Kogi State University, Anyigba 2
- Kwara State College of Health Technology, offa, Kwara State 9
- Kwara State Polytechnic, Ilorin, Kwara State 20
- Kwara State University, Malete, Ilorin, Kwara State 13
- Ladoke Akintola University of Technology, Ogbomoso, Oyo State 39
- Lagos State Poly, Ikorodu, Lagos State 2
- Lagos State University, Ojo, Lagos State 7