Channel Management and Marketing Performance of Agricultural Products’ Producers in Benue State of Nigeria
Student: Ini-Abasi Aniefiok Okon (Project, 2025)
Department of Marketing
University of Calabar, Calabar, Cross River State
Abstract
Keywords
Channel management
Marketing performance
Agricultural producers
Benue State
Nigeria
Economic diversification
Government policies
Agribusiness
Marketing strategy
Farmers
For the full publication, please contact the author directly at: iniabasiokon005@yahoo.com
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Institutions
- AVE-MARIA UNIVERSITY, PIYANKO, NASARAWA STATE 1
- Babcock University, Ilishan-Remo, Ogun State 7
- Bamidele Olumilua University of Edu. Science and Tech. Ikere Ekiti, Ekiti State 455
- Bauchi State College of Agriculture, Bauchi, Bauchi State 1
- Bauchi State University, Gadau, Bauchi State 16
- Bayelsa State Polytechnic, Aleibiri, Bayelsa State 13
- Bayero University, Kano, Kano State 587
- Benue State Polytechnic, Ugbokolo, Benue State 10
- Benue State University, Makurdi, Benue State 47
- Bingham University, Karu, Nasarawa State 3