The Influence of Media Ownership on the Editorial Contents of Channel Television and Africa Independent Television (ait)
Student: Kehinde Ebenezer Dada (Project, 2025)
Department of Mass Communication
Osun State Polytechnic, Iree, Osun State
Abstract
From both theoretical and policy perspectives, the influence of media ownership on the editorial contents of channel television and Africa Independent Television has attracted a great amount of attention in the communication researchers over the years. However, unfortunately there is no consensus on the influence of media ownership on the editorial contents because of mixed results. Basically there are two approaches in this area: one is focused on positive the influence of media ownership on the editorial contents, the other is on negative the influence of media ownership on the editorial contents. Most popular position in the former is ‘the financial commitment theory which shows media firms in competitive market have an incentive to differentiate their content to avoid homogeneity.
Keywords
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Institutions
- UMA UKPAI SCHOOL OF THEOLOGY, UYO, AKWA IBOM STATE (AFFL TO UNIVERSITY OF UYO) 1
- Umaru Ali Shinkafi Polytechnic, Sokoto, Sokoto State 24
- Umaru Musa Yaradua University, Katsina, Katsina State 28
- Umca, Ilorin (Affiliated To University of Ibadan), Kwara State 1
- University of Abuja, Abuja, Fct 116
- University of Africa, Toru-Orua, Bayelsa State 4
- University of Benin, Benin City, Edo State 362
- University of Calabar Teaching Hospital School of Health Information Mgt. 1
- University of Calabar, Calabar, Cross River State 240
- University of Ibadan, Ibadan, Oyo State 14