Assessment of Consumers Attitudes Towards Unethical Marketing Practices in the Nigerian Marketing System
Student: Chioma Cynthia Eze (Project, 2025)
Department of Marketing
University of Nigeria, Nsukka, Enugu State
Abstract
it aimed at accessing consumer reactions towards privacy violations
Keywords
marketing
assessment
consumers
attitudes
towards
unethical
practices
nigerian
system
For the full publication, please contact the author directly at: emeldaejike3@gmail.com
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Institutions
- Binyaminu Usman Polytechnic, Hadijia, Jigawa State 3
- Borno State University, Maiduguri, Borno State 15
- Bowen University, Iwo, Osun State 1
- Chukwuemeka Odumegwu Ojukwu University, Uli, Anambra State 253
- College of Agriculture and Animal Science, Mando Road, Kaduna, Kaduna State 1
- College of Agriculture, Science and Technology, Lafia, Nasarawa State 8
- College of Education, Akwanga (affl To Ahmadu Bello Univ, Zaria) 1
- College of Education, Eha Amufu, (Affliliated To Unn), Enugu State 1
- College of Education, Warri (Affiliated To Delta State Uni, Abraka), Delta State 1
- College of Health Technology, Calabar, Cross River State 1