Channel Management and Marketing Performance of Agricultural Products’ Producers in Benue State of Nigeria
Student: Ini-Abasi Aniefiok Okon (Project, 2025)
Department of Marketing
University of Calabar, Calabar, Cross River State
Abstract
Keywords
Channel management
Marketing performance
Agricultural producers
Benue State
Nigeria
Economic diversification
Government policies
Agribusiness
Marketing strategy
Farmers
For the full publication, please contact the author directly at: iniabasiokon005@yahoo.com
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