Channel Management and Marketing Performance of Agricultural Products’ Producers in Benue State of Nigeria
Student: Ini-Abasi Aniefiok Okon (Project, 2025)
Department of Marketing
University of Calabar, Calabar, Cross River State
Abstract
Keywords
Channel management
Marketing performance
Agricultural producers
Benue State
Nigeria
Economic diversification
Government policies
Agribusiness
Marketing strategy
Farmers
For the full publication, please contact the author directly at: iniabasiokon005@yahoo.com
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Institutions
- Binyaminu Usman Polytechnic, Hadijia, Jigawa State 3
- Borno State University, Maiduguri, Borno State 15
- Bowen University, Iwo, Osun State 1
- Chukwuemeka Odumegwu Ojukwu University, Uli, Anambra State 255
- College of Agriculture and Animal Science, Mando Road, Kaduna, Kaduna State 1
- College of Agriculture, Science and Technology, Lafia, Nasarawa State 8
- College of Education, Akwanga (affl To Ahmadu Bello Univ, Zaria) 1
- College of Education, Eha Amufu, (Affliliated To Unn), Enugu State 1
- College of Education, Warri (Affiliated To Delta State Uni, Abraka), Delta State 1
- College of Health Technology, Calabar, Cross River State 1