Channel Management and Marketing Performance of Agricultural Products’ Producers in Benue State of Nigeria
Student: Ini-Abasi Aniefiok Okon (Project, 2025)
Department of Marketing
University of Calabar, Calabar, Cross River State
Abstract
Keywords
Channel management
Marketing performance
Agricultural producers
Benue State
Nigeria
Economic diversification
Government policies
Agribusiness
Marketing strategy
Farmers
For the full publication, please contact the author directly at: iniabasiokon005@yahoo.com
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Institutions
- Federal University of Technology, Minna, Niger State 47
- Federal University of Technology, Owerri, Imo State 95
- Federal University Oye-Ekiti, Ekiti State 41
- Federal University, Birnin-Kebbi, Kebbi State 37
- Federal University, Dutse, Jigawa State 6
- Federal University, Dutsin-Ma, Katsina State 63
- Federal University, Gashua, Yobe State 3
- Federal University, Gusau, Zamfara State 14
- Federal University, Kashere, Gombe State 1
- Federal University, Lafia, Nasarawa State 6