Social Media Strategies and Environmental Protection In etinan l.g.a
Student: Ndifrekeabasi DANIEL MORGAN (Project, 2025)
Department of Mass Communication
AKWA-IBOM STATE POLYTECHNIC (IEI), IKOT-OSURUA, AKWA IBOM STATE
Abstract
The study examined the effectiveness of Social Media Strategies on Environmental Protection in Etinan L.G.A. For the study to have focus, research questions were formulated and objectives were set among which the objectives were: to find out whether the residents in Etinan Local Government Area are exposed to environmental protection campaign on social media, to find out the perceptions of residents in Etinan Local Government Area on the use of social media strategies on environmental protection and to find out the effectiveness of social media strategies on environmental protection in Etinan Local Government Area. The study adopted survey research design with cluster sampling as its sampling technique sample size of 386 respondents was used and the method for data collection was questionnaire. Findings also revealed that the residents in Etinan Local Government Area are exposed to environmental protection campaign on social media and significant portion of the population in Etinan L.G.A. frequently encounters environmental protection campaigns on social media. also significant number of residents in Etinan L.G.A. generally perceive social media strategies as effective tools for environmental protection seeing the efficacy in driving active participation in environmental guidelines and majority of the respondents considers social media strategies very effective for environmental protection in Etinan LGA. In line with the findings of the study, the following recommendations includes: that the people of Etinan L.G.A are well exposed to social media campaign on environmental sanitization, there should be more aggressive media campaign to achieve the objectives of the campaign and the frequency of information dissemination should be increased to enhance widespread information on environmental protection in Etinan L.G.A.
Keywords
For the full publication, please contact the author directly at: morganndifrekeabasi@gmail.com
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Institutions
- Al-Hikmah University, Ilorin, Kwara State 2
- AL-ISTIQAMAH UNIVERSITY, SUMAILA, KANO STATE 1
- Al-Qalam University, Katsina, Katsina State 5
- Alex Ekwueme Federal University, Ndufu-Alike, Ebonyi State 87
- Alvan Ikoku College of Education, Imo State, (Affl To Univ of Nigera, Nsukka) 11
- Ambrose Alli University, Ekpoma, Edo State 478
- Anambra State College of Health Technology, Obosi, Anambra State 1
- Auchi Polytechnic, Auchi, Edo State 503
- Auchi Polytechnic, Auchi, Edo State. (affl To Nnamdi Azikiwe University, Awka) 3
- Audu Bako College of Agriculture Danbatta, Kano, Kano State 54