Sales Force Motivation and Sales Performance in the Brewery Industry in Nigeria (a Study of Nigeria Breweries Plc Aba, Abia)
Student: Chinonso Maureen Nwosu (Project, 2025)
Department of Marketing
Federal Polytechnic, Nekede, Imo State
Abstract
SALES FORCE MOTIVATION AND SALES PERFORMANCE IN THE BREWERY INDUSTRY IN NIGERIA (A STUDY OF NIGERIA BREWERIES PLC ABA, ABIA)
Keywords
sales
nigeria
force
motivation
performance
brewery
industry
breweries
For the full publication, please contact the author directly at: chinonsonwosu31@gmail.com
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Institutions
- HASSAN USMAN KATSINA POLYTECHNIC (NCE), KATSINA, KATSINA STATE 4
- Hassan Usman Katsina Polytechnic, Katsina, Katsina State 5
- Heritage Polytechnic, Ikot Udota, Akwa Ibom State 46
- Hussaini Adamu Federal Polytechnic, Kazaure, Jigawa State 8
- Ibrahim Badamasi Babangida University, Lapai, Niger State 24
- Igbinedion University, Okada, Benin City, Edo State 2
- Ignatius Ajuru University of Education, Port Harcourt, Rivers State 8
- Imo State Polytechnic, Umuagwo, Owerri, Imo State 3
- Imo State University, Owerri, Imo State 45
- Institute of Management and Technology, Enugu, Enugu State 11