Sales Force Motivation and Sales Performance in the Brewery Industry in Nigeria (a Study of Nigeria Breweries Plc Aba, Abia)
Student: Chinonso Maureen Nwosu (Project, 2025)
Department of Marketing
Federal Polytechnic, Nekede, Imo State
Abstract
SALES FORCE MOTIVATION AND SALES PERFORMANCE IN THE BREWERY INDUSTRY IN NIGERIA (A STUDY OF NIGERIA BREWERIES PLC ABA, ABIA)
Keywords
sales
nigeria
force
motivation
performance
brewery
industry
breweries
For the full publication, please contact the author directly at: chinonsonwosu31@gmail.com
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Institutions
- Mohammed Lawan College of Agriculture, Maiduguri, Borno State 12
- Moshood Abiola Polytechnic, Abeokuta, Ogun State 7
- Nasarawa State University, Keffi, Nasarawa State 8
- Niger Delta University, Wilberforce Island, Bayelsa State 28
- Niger State College of Education, Minna, (Affl To Usmanu Danfodiyo Uni, Sokoto) 1
- Nigeria Maritime University, Okerenkoko, Delta State 1
- Nigerian Army University, Biu, Borno State 3
- Nile University of Nigeria, Abuja 3
- Nnamdi Azikiwe University, Awka, Anambra State 98
- Northwest University, Kano, Kano State 179