Sales Force Motivation and Sales Performance in the Brewery Industry in Nigeria (a Study of Nigeria Breweries Plc Aba, Abia)
Student: Chinonso Maureen Nwosu (Project, 2025)
Department of Marketing
Federal Polytechnic, Nekede, Imo State
Abstract
SALES FORCE MOTIVATION AND SALES PERFORMANCE IN THE BREWERY INDUSTRY IN NIGERIA (A STUDY OF NIGERIA BREWERIES PLC ABA, ABIA)
Keywords
sales
nigeria
force
motivation
performance
brewery
industry
breweries
For the full publication, please contact the author directly at: chinonsonwosu31@gmail.com
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Institutions
- Kebbi State University of Science and Technology, Aliero, Kebbi State 6
- Kenule Benson Saro-Wiwa Polytechnic, Bori, Rivers State 18
- Kogi State Polytechnic, Lokoja, Kogi State 4
- Kogi State University, Anyigba 2
- Kwara State College of Health Technology, offa, Kwara State 9
- Kwara State Polytechnic, Ilorin, Kwara State 20
- Kwara State University, Malete, Ilorin, Kwara State 13
- Ladoke Akintola University of Technology, Ogbomoso, Oyo State 39
- Lagos State Poly, Ikorodu, Lagos State 2
- Lagos State University, Ojo, Lagos State 7