Influence of Sales Promotional Tools on Consumer’s Choice of Telecommunication Service Providers in Enugu Metropolis, Nigeria. Case Study: (mtn Nigeria)
Student: CHIOMA VIVIAN ANOSIKE (Project, 2025)
Department of Marketing
University of Nigeria, Nsukka, Enugu State
Abstract
Keywords
nigeria
influence
sales
promotional
tools
consumers
choice
telecommunication
service
providers
For the full publication, please contact the author directly at: chiomaanosike881@gmail.com
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Institutions
- Sokoto State University, Sokoto, Sokoto State 42
- St. Albert The Great Major Seminary, Abeokuta. (affl. To University of Benin) 1
- Sule Lamido University, Kafin Hausa, Jigawa State 4
- Tai Solarin University of Education, Ijagun, Ogun State 18
- Tansian University, Oba, Anambra State 1
- Taraba State University, Jalingo, Taraba State 32
- Temple-Gate Polytechnic, Osisioma, Abia State 1
- The Oke-Ogun Polytechnic, Saki, Oyo State 6
- The Polytechnic, Ibadan, Oyo State 13
- THOMAS ADEWUMI UNIVERSITY, OKO-IRESE, KWARA STATE 1