Influence of Sales Promotional Tools on Consumer’s Choice of Telecommunication Service Providers in Enugu Metropolis, Nigeria. Case Study: (mtn Nigeria)
Student: CHIOMA VIVIAN ANOSIKE (Project, 2025)
Department of Marketing
University of Nigeria, Nsukka, Enugu State
Abstract
Keywords
nigeria
influence
sales
promotional
tools
consumers
choice
telecommunication
service
providers
For the full publication, please contact the author directly at: chiomaanosike881@gmail.com
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Institutions
- AVE-MARIA UNIVERSITY, PIYANKO, NASARAWA STATE 1
- Babcock University, Ilishan-Remo, Ogun State 7
- Bamidele Olumilua University of Edu. Science and Tech. Ikere Ekiti, Ekiti State 454
- Bauchi State College of Agriculture, Bauchi, Bauchi State 1
- Bauchi State University, Gadau, Bauchi State 16
- Bayelsa State Polytechnic, Aleibiri, Bayelsa State 13
- Bayero University, Kano, Kano State 586
- Benue State Polytechnic, Ugbokolo, Benue State 10
- Benue State University, Makurdi, Benue State 47
- Bingham University, Karu, Nasarawa State 3