Sustainable Growth Strategy and Performance of Smes in Enugu State
Student: Chioma Righteous Nweke (Project, 2025)
Department of Business Management
University of Nigeria, Nsukka, Enugu State
Abstract
Keywords
competitive edge
marketing strategy
small and medium enterprises
growth strategy
customer satisfaction
operational efficiency
diversification
sustainable growth
For the full publication, please contact the author directly at: chioma.nweke.247268@unn.edu.ng
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Institutions
- Osun State College of Education, Ila-Orangun(Aff To Ekiti State Uni), Osun State 1
- Osun State College of Education, Ilesa, Osun State. (affl To Univ of Ibadan) 2
- Osun State Polytechnic, Iree, Osun State 467
- Osun State University, Osogbo, Osun State 11
- Our Saviour Institute of Science and Technology (polytechnic) Enugu, Enugu State 1
- PAN-ATLANTIC UNIVERSITY, KM 52 LEKKI-EPE EXPRESSWAY, IBEJU-LEKKI, LAGOS STATE. 14
- Paul University, Awka, Anambra State 2
- Petroleum Training Institute, Effurun, Delta State 1
- Precious Cornerstone University, Ibadan, Oyo State 1
- Prince Abubakar Audu University, Anyigba 30