Influence of Whatsapp on the Practice of Public Relations in Bamidele Olumilua University of Education, Science and Technology Ikere Ekiti,ekiti State.
Student: Gift Chima Iseh (Project, 2025)
Department of Communication Studies
Bamidele Olumilua University of Edu. Science and Tech. Ikere Ekiti, Ekiti State
Abstract
This study examines the influence of WhatsApp on Public Relations practices in BOUESTI, Ekiti State. It highlights the evolution of communication media, from traditional to new media, and its impact on PR. Social media has transformed PR, enabling effective two-way communication, and organizations now demand social media-oriented PR professionals.
Keywords
For the full publication, please contact the author directly at: iseh.1294@bouesti.edu.ng
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Institutions
- Abdul-Gusau Polytechnic, Talata-Mafara, Zamfara State 3
- Abia State Polytechnic, Aba, Abia State 24
- Abia State University, Uturu, Abia State 71
- Abraham Adesanya Polytechnic, Ijebu-Igbo, Ogun State 3
- Abubakar Tafawa Balewa University, Bauchi, Bauchi State 16
- Abubakar Tatari Ali Polytechnic, Bauchi State. (affiliated To Atbu Bauchi) 1
- Achievers University, Owo, Ondo State 6
- Adamawa State University, Mubi, Adamawa State 8
- Adekunle Ajasin University, Akungba-Akoko, Ondo State 27
- Adeleke University, Ede, Osun State 1