Influence of Whatsapp on the Practice of Public Relations in Bamidele Olumilua University of Education, Science and Technology Ikere Ekiti,ekiti State.
Student: Gift Chima Iseh (Project, 2025)
Department of Communication Studies
Bamidele Olumilua University of Edu. Science and Tech. Ikere Ekiti, Ekiti State
Abstract
This study examines the influence of WhatsApp on Public Relations practices in BOUESTI, Ekiti State. It highlights the evolution of communication media, from traditional to new media, and its impact on PR. Social media has transformed PR, enabling effective two-way communication, and organizations now demand social media-oriented PR professionals.
Keywords
For the full publication, please contact the author directly at: iseh.1294@bouesti.edu.ng
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Institutions
- Landmark University, Omu-Aran, Kwara State 1
- Lead City University, Ibadan, Oyo State 1
- Lens Polytechnic, offa, Kwara State. 215
- Madonna University, Elele, Rivers State 20
- Madonna University, Okija, Anambra State 2
- Mcpherson University, Seriki Sotayo, Ogun State 1
- Michael and Cecilia Ibru University, Owhrode, Delta State 1
- Michael Okpara University of Agriculture, Umudike 43
- Michael Otedola Col of Primary Educ. Epe, Lagos (affl To University of Ibadan) 8
- Modibbo Adama University, Yola, Adamawa State 15