Influence of Whatsapp on the Practice of Public Relations in Bamidele Olumilua University of Education, Science and Technology Ikere Ekiti,ekiti State.
Student: Gift Chima Iseh (Project, 2025)
Department of Communication Studies
Bamidele Olumilua University of Edu. Science and Tech. Ikere Ekiti, Ekiti State
Abstract
This study examines the influence of WhatsApp on Public Relations practices in BOUESTI, Ekiti State. It highlights the evolution of communication media, from traditional to new media, and its impact on PR. Social media has transformed PR, enabling effective two-way communication, and organizations now demand social media-oriented PR professionals.
Keywords
For the full publication, please contact the author directly at: iseh.1294@bouesti.edu.ng
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Institutions
- Binyaminu Usman Polytechnic, Hadijia, Jigawa State 3
- Borno State University, Maiduguri, Borno State 15
- Bowen University, Iwo, Osun State 1
- Chukwuemeka Odumegwu Ojukwu University, Uli, Anambra State 254
- College of Agriculture and Animal Science, Mando Road, Kaduna, Kaduna State 1
- College of Agriculture, Science and Technology, Lafia, Nasarawa State 8
- College of Education, Akwanga (affl To Ahmadu Bello Univ, Zaria) 1
- College of Education, Eha Amufu, (Affliliated To Unn), Enugu State 1
- College of Education, Warri (Affiliated To Delta State Uni, Abraka), Delta State 1
- College of Health Technology, Calabar, Cross River State 1