Impact of Public Relations on the Performance of First Bank Plc
Student: Blessing Adeola Adeyinka (Project, 2025)
Department of Mass Communication and Media Technology
Osun State Polytechnic, Iree, Osun State
Abstract
This work is looking into the impact of public relations on the performance of corporate organization using first Bank of Nigeria PLC Osun zonal Headquarters as case study.First bank is a corporate organization with network of branches.Public Relations role in First Bank Nigeria PLC cannot be over emphasized because the service of First Bank must satisfy the aspirations of it publics.This research identifies how public relations can help in maintaining high acceptable corporate identity, corporate image and corporate communication in First Bank PLC Osun zonal Headquarters
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For the full publication, please contact the author directly at: badeyinka50@gmail.com
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Institutions
- Modibbo Adama University, Yola, Adamawa State 16
- Mohammed Lawan College of Agriculture, Maiduguri, Borno State 12
- Moshood Abiola Polytechnic, Abeokuta, Ogun State 7
- Nasarawa State University, Keffi, Nasarawa State 10
- Niger Delta University, Wilberforce Island, Bayelsa State 28
- Niger State College of Education, Minna, (Affl To Usmanu Danfodiyo Uni, Sokoto) 1
- Nigeria Army Institute of Tech and Environmental Studies,makurdi,benue State 1
- Nigeria Maritime University, Okerenkoko, Delta State 2
- Nigerian Army University, Biu, Borno State 3
- Nile University of Nigeria, Abuja 4