Impact of Public Relations on the Performance of First Bank Plc
Student: Blessing Adeola Adeyinka (Project, 2025)
Department of Mass Communication and Media Technology
Osun State Polytechnic, Iree, Osun State
Abstract
This work is looking into the impact of public relations on the performance of corporate organization using first Bank of Nigeria PLC Osun zonal Headquarters as case study.First bank is a corporate organization with network of branches.Public Relations role in First Bank Nigeria PLC cannot be over emphasized because the service of First Bank must satisfy the aspirations of it publics.This research identifies how public relations can help in maintaining high acceptable corporate identity, corporate image and corporate communication in First Bank PLC Osun zonal Headquarters
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For the full publication, please contact the author directly at: badeyinka50@gmail.com
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Institutions
- University of Port Harcourt Teaching Hospital, Port Harcourt , River State 6
- University of Port-Harcourt, Rivers State 227
- University of Uyo, Akwa Ibom State 216
- Usmanu Danfodio University, Sokoto, Sokoto State 248
- Veritas University, Bwari, FCT, Abuja 2
- Waziri Umaru Federal Polytechnic, Birnin Kebbi, Kebbi State 4
- Western Delta University, Oghara, Delta State 5
- Yaba College of Technology, Yaba, Lagos State 16
- Yobe State University, Damaturu, Yobe State 3
- Yusuf Maitama Sule University, Kano, Kano State 3