Impact of Public Relations on the Performance of First Bank Plc
Student: Blessing Adeola Adeyinka (Project, 2025)
Department of Mass Communication and Media Technology
Osun State Polytechnic, Iree, Osun State
Abstract
This work is looking into the impact of public relations on the performance of corporate organization using first Bank of Nigeria PLC Osun zonal Headquarters as case study.First bank is a corporate organization with network of branches.Public Relations role in First Bank Nigeria PLC cannot be over emphasized because the service of First Bank must satisfy the aspirations of it publics.This research identifies how public relations can help in maintaining high acceptable corporate identity, corporate image and corporate communication in First Bank PLC Osun zonal Headquarters
Keywords
For the full publication, please contact the author directly at: badeyinka50@gmail.com
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Institutions
- Lagos State University, Ojo, Lagos State 8
- Landmark University, Omu-Aran, Kwara State 1
- Lead City University, Ibadan, Oyo State 2
- Lens Polytechnic, offa, Kwara State. 227
- Madonna University, Elele, Rivers State 22
- Madonna University, Okija, Anambra State 2
- Mcpherson University, Seriki Sotayo, Ogun State 1
- Michael and Cecilia Ibru University, Owhrode, Delta State 1
- Michael Okpara University of Agriculture, Umudike 46
- Michael Otedola Col of Primary Educ. Epe, Lagos (affl To University of Ibadan) 8