Evaluation of New Media Content on the Moral Upbringing of Ikere Youths
Student: OLAYINKA PEACE OGUNLEYE (Project, 2025)
Department of Communication Studies
Bamidele Olumilua University of Edu. Science and Tech. Ikere Ekiti, Ekiti State
Abstract
This study evaluates the impact of new media content on the moral upbringing of youth in Ikere, Nigeria. The research collected data from 290 youth through a questionnaire, exploring their use and perceptions of new media content. The findings show that Ikere youth widely use new media content, appreciating its relevance, positive effects, and coverage of local issues. The study suggests areas for improvement, such as diversifying content to cater to youth preferences. The research provides insights into the role of new media content in promoting moral values and community connection among Nigerian youth, offering recommendations for media stakeholders to enhance its impact.
Keywords
For the full publication, please contact the author directly at: peaceolayinka5@gmail.com
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Institutions
- University of Ilorin, Kwara State 405
- University of Jos, Jos, Plateau State 19
- University of Lagos 18
- University of Maiduguri ( - Elearning), Maiduguri, Borno State 3
- University of Maiduguri, Borno State 109
- University of Nigeria, Nsukka, Enugu State 270
- University of Port Harcourt Teaching Hospital, Port Harcourt , River State 6
- University of Port-Harcourt, Rivers State 179
- University of Uyo, Akwa Ibom State 209
- Usmanu Danfodio University, Sokoto, Sokoto State 245