Evaluation of New Media Content on the Moral Upbringing of Ikere Youths
Student: OLAYINKA PEACE OGUNLEYE (Project, 2025)
Department of Communication Studies
Bamidele Olumilua University of Edu. Science and Tech. Ikere Ekiti, Ekiti State
Abstract
This study evaluates the impact of new media content on the moral upbringing of youth in Ikere, Nigeria. The research collected data from 290 youth through a questionnaire, exploring their use and perceptions of new media content. The findings show that Ikere youth widely use new media content, appreciating its relevance, positive effects, and coverage of local issues. The study suggests areas for improvement, such as diversifying content to cater to youth preferences. The research provides insights into the role of new media content in promoting moral values and community connection among Nigerian youth, offering recommendations for media stakeholders to enhance its impact.
Keywords
For the full publication, please contact the author directly at: peaceolayinka5@gmail.com
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Institutions
- Covenant Polytechnic, Aba, Abia State 1
- Covenant University, Canaan Land, Ota, Ogun State 4
- Crawford University of Apostolic Faith Mission Faith City, Igbesa, Ogun State 2
- Crescent University, Abeokuta, Ogun State 1
- Cross Rivers University of Technology, Calabar, Cross Rivers State 142
- Delta State Polytechnic, Ogwashi-Uku, Delta State 11
- Delta State Polytechnic, Otefe, Delta State 13
- Delta State University, Abraka, Delta State 140
- Ebonyi State University, Abakaliki, Ebonyi State 17
- Edo University, Iyamho, Edo State 10