Examining the Influence of Social Media Campaign on Political Party Choices in the 2022 Ekiti Gubernatorial Election
Student: Afolabi Daniel Olaniyi (Project, 2025)
Department of Mass Communication
Bamidele Olumilua University of Edu. Science and Tech. Ikere Ekiti, Ekiti State
Abstract
The abstract discusses the significant role of social media campaigns in influencing political party choices during the 2022 Ekiti gubernatorial election. Social media has become a crucial tool in modern politics, enabling campaigns to engage with a broader audience effectively. The research aims to explore the various roles that social media played in the 2020 Ekiti gubernatorial election, understand how social media impacted the election outcome, and investigate residents' perceptions regarding social media's influence on the election. Through this examination, researchers seek to gain insights into the intricate relationship between social media, politics, and voter behavior in Ekiti State.
Keywords
For the full publication, please contact the author directly at: olaniyiafolabi666@gmail.com
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Institutions
- Federal University of Technology, Minna, Niger State 47
- Federal University of Technology, Owerri, Imo State 95
- Federal University Oye-Ekiti, Ekiti State 41
- Federal University, Birnin-Kebbi, Kebbi State 37
- Federal University, Dutse, Jigawa State 6
- Federal University, Dutsin-Ma, Katsina State 63
- Federal University, Gashua, Yobe State 3
- Federal University, Gusau, Zamfara State 14
- Federal University, Kashere, Gombe State 1
- Federal University, Lafia, Nasarawa State 6