Examining the Influence of Social Media Campaign on Political Party Choices in the 2022 Ekiti Gubernatorial Election
Student: Afolabi Daniel Olaniyi (Project, 2025)
Department of Mass Communication
Bamidele Olumilua University of Edu. Science and Tech. Ikere Ekiti, Ekiti State
Abstract
The abstract discusses the significant role of social media campaigns in influencing political party choices during the 2022 Ekiti gubernatorial election. Social media has become a crucial tool in modern politics, enabling campaigns to engage with a broader audience effectively. The research aims to explore the various roles that social media played in the 2020 Ekiti gubernatorial election, understand how social media impacted the election outcome, and investigate residents' perceptions regarding social media's influence on the election. Through this examination, researchers seek to gain insights into the intricate relationship between social media, politics, and voter behavior in Ekiti State.
Keywords
For the full publication, please contact the author directly at: olaniyiafolabi666@gmail.com
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Institutions
- Covenant Polytechnic, Aba, Abia State 1
- Covenant University, Canaan Land, Ota, Ogun State 4
- Crawford University of Apostolic Faith Mission Faith City, Igbesa, Ogun State 2
- Crescent University, Abeokuta, Ogun State 1
- Cross Rivers University of Technology, Calabar, Cross Rivers State 142
- Delta State Polytechnic, Ogwashi-Uku, Delta State 11
- Delta State Polytechnic, Otefe, Delta State 12
- Delta State University, Abraka, Delta State 139
- Ebonyi State University, Abakaliki, Ebonyi State 17
- Edo University, Iyamho, Edo State 10