Examining the Influence of Social Media Campaign on Political Party Choices in the 2022 Ekiti Gubernatorial Election
Student: Afolabi Daniel Olaniyi (Project, 2025)
Department of Mass Communication
Bamidele Olumilua University of Edu. Science and Tech. Ikere Ekiti, Ekiti State
Abstract
The abstract discusses the significant role of social media campaigns in influencing political party choices during the 2022 Ekiti gubernatorial election. Social media has become a crucial tool in modern politics, enabling campaigns to engage with a broader audience effectively. The research aims to explore the various roles that social media played in the 2020 Ekiti gubernatorial election, understand how social media impacted the election outcome, and investigate residents' perceptions regarding social media's influence on the election. Through this examination, researchers seek to gain insights into the intricate relationship between social media, politics, and voter behavior in Ekiti State.
Keywords
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Institutions
- Mohammed Lawan College of Agriculture, Maiduguri, Borno State 12
- Moshood Abiola Polytechnic, Abeokuta, Ogun State 7
- Nasarawa State University, Keffi, Nasarawa State 8
- Niger Delta University, Wilberforce Island, Bayelsa State 28
- Niger State College of Education, Minna, (Affl To Usmanu Danfodiyo Uni, Sokoto) 1
- Nigeria Maritime University, Okerenkoko, Delta State 1
- Nigerian Army University, Biu, Borno State 3
- Nile University of Nigeria, Abuja 3
- Nnamdi Azikiwe University, Awka, Anambra State 98
- Northwest University, Kano, Kano State 179