Public Relations Practices of Bouesti and the Performances of the Internal Public
Student: Omolola Rebecca Ojumu (Project, 2025)
Department of Communication Studies
Bamidele Olumilua University of Edu. Science and Tech. Ikere Ekiti, Ekiti State
Abstract
This study examined the public relations practices of Bouesti, a leading educational institution, and their impact on the performance of internal publics, specifically students. The research aimed to investigate the extent to which Bouesti's public relations practices influence student engagement, motivation, and overall academic satisfaction.
A mixed-methods approach was employed, combining both quantitative and qualitative data collection and analysis methods. A survey questionnaire was administered to a sample of Bouesti students, while in-depth interviews were conducted with key personnel.
Keywords
For the full publication, please contact the author directly at: ojumu.1340@bouesti.edu.ng
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Institutions
- University of Ilorin, Kwara State 400
- University of Jos, Jos, Plateau State 19
- University of Lagos 18
- University of Maiduguri ( - Elearning), Maiduguri, Borno State 3
- University of Maiduguri, Borno State 109
- University of Nigeria, Nsukka, Enugu State 269
- University of Port Harcourt Teaching Hospital, Port Harcourt , River State 5
- University of Port-Harcourt, Rivers State 174
- University of Uyo, Akwa Ibom State 206
- Usmanu Danfodio University, Sokoto, Sokoto State 245