Public Relations Practices of Bouesti and the Performances of the Internal Public
Student: Omolola Rebecca Ojumu (Project, 2025)
Department of Communication Studies
Bamidele Olumilua University of Edu. Science and Tech. Ikere Ekiti, Ekiti State
Abstract
This study examined the public relations practices of Bouesti, a leading educational institution, and their impact on the performance of internal publics, specifically students. The research aimed to investigate the extent to which Bouesti's public relations practices influence student engagement, motivation, and overall academic satisfaction.
A mixed-methods approach was employed, combining both quantitative and qualitative data collection and analysis methods. A survey questionnaire was administered to a sample of Bouesti students, while in-depth interviews were conducted with key personnel.
Keywords
For the full publication, please contact the author directly at: ojumu.1340@bouesti.edu.ng
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Institutions
- Al-Hikmah University, Ilorin, Kwara State 2
- AL-ISTIQAMAH UNIVERSITY, SUMAILA, KANO STATE 1
- Al-Qalam University, Katsina, Katsina State 5
- Alex Ekwueme Federal University, Ndufu-Alike, Ebonyi State 86
- Alvan Ikoku College of Education, Imo State, (Affl To Univ of Nigera, Nsukka) 11
- Ambrose Alli University, Ekpoma, Edo State 477
- Anambra State College of Health Technology, Obosi, Anambra State 1
- Auchi Polytechnic, Auchi, Edo State 501
- Auchi Polytechnic, Auchi, Edo State. (affl To Nnamdi Azikiwe University, Awka) 3
- Audu Bako College of Agriculture Danbatta, Kano, Kano State 54