Public Relations Practices of Bouesti and the Performances of the Internal Public
Student: Omolola Rebecca Ojumu (Project, 2025)
Department of Communication Studies
Bamidele Olumilua University of Edu. Science and Tech. Ikere Ekiti, Ekiti State
Abstract
This study examined the public relations practices of Bouesti, a leading educational institution, and their impact on the performance of internal publics, specifically students. The research aimed to investigate the extent to which Bouesti's public relations practices influence student engagement, motivation, and overall academic satisfaction.
A mixed-methods approach was employed, combining both quantitative and qualitative data collection and analysis methods. A survey questionnaire was administered to a sample of Bouesti students, while in-depth interviews were conducted with key personnel.
Keywords
For the full publication, please contact the author directly at: ojumu.1340@bouesti.edu.ng
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Institutions
- Covenant Polytechnic, Aba, Abia State 1
- Covenant University, Canaan Land, Ota, Ogun State 4
- Crawford University of Apostolic Faith Mission Faith City, Igbesa, Ogun State 2
- Crescent University, Abeokuta, Ogun State 1
- Cross Rivers University of Technology, Calabar, Cross Rivers State 142
- Delta State Polytechnic, Ogwashi-Uku, Delta State 11
- Delta State Polytechnic, Otefe, Delta State 12
- Delta State University, Abraka, Delta State 138
- Ebonyi State University, Abakaliki, Ebonyi State 17
- Edo University, Iyamho, Edo State 10