Influence of Mass Media on the Use of Contraceptives Among Rural Women
Student: Omoyemi Deborah Awolola (Project, 2025)
Department of Mass Communication
Osun State Polytechnic, Iree, Osun State
Abstract
This study investigates the extent to which exposure to mass media (radio, television, and print) influences the knowledge, attitude, and practice of modern contraceptives among women of reproductive age (15-49 years) in the rural Iree community of Osun State, Nigeria. It analyzes the role of media in disseminating family planning messages and identifies the prevailing socio-cultural and economic barriers that mediate media effectiveness in this specific rural context. The findings will provide actionable recommendations for improving health communication strategies
Keywords
For the full publication, please contact the author directly at: awololaomoyemi711@gmail.com
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Institutions
- Abdul-Gusau Polytechnic, Talata-Mafara, Zamfara State 3
- Abia State Polytechnic, Aba, Abia State 24
- Abia State University, Uturu, Abia State 71
- Abraham Adesanya Polytechnic, Ijebu-Igbo, Ogun State 3
- Abubakar Tafawa Balewa University, Bauchi, Bauchi State 16
- Abubakar Tatari Ali Polytechnic, Bauchi State. (affiliated To Atbu Bauchi) 1
- Achievers University, Owo, Ondo State 6
- Adamawa State University, Mubi, Adamawa State 8
- Adekunle Ajasin University, Akungba-Akoko, Ondo State 27
- Adeleke University, Ede, Osun State 1