Influence of Mass Media on the Use of Contraceptives Among Rural Women
Student: Omoyemi Deborah Awolola (Project, 2025)
Department of Mass Communication
Osun State Polytechnic, Iree, Osun State
Abstract
This study investigates the extent to which exposure to mass media (radio, television, and print) influences the knowledge, attitude, and practice of modern contraceptives among women of reproductive age (15-49 years) in the rural Iree community of Osun State, Nigeria. It analyzes the role of media in disseminating family planning messages and identifies the prevailing socio-cultural and economic barriers that mediate media effectiveness in this specific rural context. The findings will provide actionable recommendations for improving health communication strategies
Keywords
For the full publication, please contact the author directly at: awololaomoyemi711@gmail.com
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Institutions
- UMA UKPAI SCHOOL OF THEOLOGY, UYO, AKWA IBOM STATE (AFFL TO UNIVERSITY OF UYO) 1
- Umaru Ali Shinkafi Polytechnic, Sokoto, Sokoto State 24
- Umaru Musa Yaradua University, Katsina, Katsina State 28
- Umca, Ilorin (Affiliated To University of Ibadan), Kwara State 1
- University of Abuja, Abuja, Fct 117
- University of Africa, Toru-Orua, Bayelsa State 4
- University of Benin, Benin City, Edo State 362
- University of Calabar Teaching Hospital School of Health Information Mgt. 1
- University of Calabar, Calabar, Cross River State 240
- University of Ibadan, Ibadan, Oyo State 14