Influence of Mass Media on the Use of Contraceptives Among Rural Women
Student: Omoyemi Deborah Awolola (Project, 2025)
Department of Mass Communication
Osun State Polytechnic, Iree, Osun State
Abstract
This study investigates the extent to which exposure to mass media (radio, television, and print) influences the knowledge, attitude, and practice of modern contraceptives among women of reproductive age (15-49 years) in the rural Iree community of Osun State, Nigeria. It analyzes the role of media in disseminating family planning messages and identifies the prevailing socio-cultural and economic barriers that mediate media effectiveness in this specific rural context. The findings will provide actionable recommendations for improving health communication strategies
Keywords
For the full publication, please contact the author directly at: awololaomoyemi711@gmail.com
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Institutions
- Redeemers University, Ede, Osun State 4
- Rhema University, Aba, Abia State 11
- Rivers State University of Science and Technology, Port Harcourt, Rivers State 3
- RIVERS STATE UNIVERSITY, PORT HARCOURT, RIVERS STATE 13
- Rufus Giwa Polytechnic, Owo, Ondo State 2
- Saadatu Rimi College of Edu, Kumbotso, Kano State (affiliated To Abu, Zaria) 1
- Salem University, Lokoja, Kogi State 4
- School of Health Information Mgt (Uch, Ibadan), Oyo State 5
- School of Health Information Mgt, Oau Teaching Hospital, Ile-Ife, Osun State 30
- Skyline University Nigeria, Kano, Kano State 2